Innovation Principles — PrincipiumX

Your Innovation Advisor, Teacher and Coach

Charu Chundury

Founder, PrincipiumX | Advisor to Founders, CEOs & Product Leaders

Charu Chundury is a founder, and innovation mindset speaker helping C-suite and product leaders answer the most critical question in today’s AI-accelerated world:

What should we build?

In an era where almost anything can be built faster than ever, execution is no longer the bottleneck. The real challenge product leaders face today is gaining clarity amid ambiguity - deciding what truly matters to build before committing teams, capital, and AI-powered velocity.

This demands original thought and a higher degree of human ingenuity.

Charu has created and launched seven digital products from seed idea to scale in her own startups, and co-created many more in corporate environments.

Along the way, she has realized that the most valuable asset isn’t execution - it’s creation potential. Not just output, but original thought. It is even more true in this new era shaped by AI. The future of human potential is ingenuity.

Charu believes that to meet this moment, we must protect our children’s ingenuity, and rekindle our own. When she couldn’t find a learning environment that honored this truth, she founded a micro-preschool for her daughter to nurture her innate potential.

Charu has pioneered novel frameworks to make deep, original thinking accessible to all and to nurture human ingenuity. Her talks help audiences move beyond incremental roadmaps, feature-driven thinking, and AI “retooling,” toward reimagining products, services, and strategies from the root.

As the founder of PrincipiumX, Charu works with leaders and teams gain clarity while navigating complex product decisions. She teaches innovation as an inner practice to empower people to build purposeful, future-ready solutions that generate net-positive impact.

Her sessions are known for being clear, practical, and unexpectedly transformative giving audiences new mental models they can apply immediately to product discovery, strategy, and leadership.

Charu’s work integrates:

First-principles thinking
Neuroscience and human potential
Innovation mindset and human creativity in the age of AI

Education & Credentials

Serial tech entrepreneur/product-led start-up founder
MBA, University of Virginia – Darden School of Business
M.S., Electrical Engineering, Arizona State University
Certified Meditation Instructor with 20+ years of teaching and practice

Speaking Topics

3. Everyone CAN Innovate - Infusing Innovation Across the Organization

Innovation is often confined to R&D or innovation labs. But as the execution becomes faster and cheaper in the age of AI, even a high-schooler stands to disrupt a company and industry. The only way organizations can meet this challenge is to empower every role and level to engage in innovative work. This talk makes the case, and shares key principles for cultivating creation capacity across teams, functions, and hierarchies to embed innovation as a cultural muscle, not a silo.

4. The Omnistack Mind - How Innovators Think Differently

What makes top innovators different isn’t just talent, technical skills or years of experience.- it’s their thinking stack. This keynote introduces the Omnistack Mind, a layered model of curiosity, intuition and bold imagination. Leaders will discover surprising ways to unlock the Omnistack Mind in themselves and their team to solve their toughest problems and unleash extraordinary results.

1. Innovation Mindset in the Age of AI

As AI automates execution, the real differentiator is no longer skills and experience. It is human ingenuity. This keynote explores how leaders and teams can unlock and nurture the “innovator’s edge” within to lead with vision, build what truly matters and thrive in disruption. This is the future of human potential development.

2. Reimagine NOT Retool - Build What Truly Matters

Trying to generate next generation of ideas, products and services? Brainstorming, asking customers and simply looking at data are outdated methods that generate a flood of shallow ideas, me-too products and feature float. Discover a structured deep thinking method to generating purposeful, high-quality ideas rapidly that align with strategy, customer needs and have clear differentiation.